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  • Jan 31, 2015
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Google & Loopnet study on commercial online search behavior

Study by Google and Loopnet about online search behavior.  Interesting that 60% of people looking for commercial space search online, 95% of people looking for homes search online.  The opportunity benefits the smaller more tech savvy broker and you don’t have to go too deep into a website for key words that help in searches.

When I’m looking for a listing, I start on Loopnet.  Most brokers have all their listings in the East Bay on Loopnet.  “Pocket” listings, where a broker holds the information in their “pocket”, aren’t too prevalent anymore for leasing, still so for selling property.

For the study, click below.  Comments are welcome!

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